Summary
WiseGuyReports.com adds “Proximity Marketing Market 2019 Global Analysis, Growth, Trends and Opportunities Research Report Forecasting to 2024” reports to its database.
Proximity marketing is the localized wireless distribution of advertising content associated with a particular place. Transmissions can be received by individuals in that location who wish to receive them and have the necessary equipment to do so. North America held the largest share of the proximity marketing market in 2017, whereas APAC is expected to register the highest growth rate in this market between 2018 and 2023. The increase in smartphone penetration, availability of mobile Internet, growing use of mobile applications & mobile web, and introduction of 4G network by the carriers are some of the factors responsible for the dominance of North America in the market.
This report focuses on the global Proximity Marketing status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Proximity Marketing development in United States, Europe and China.
The key players covered in this study Google Microsoft Apple Zebra Technologies Qualcomm Inmarket Swirl Networks Shopkick Estimote Unacast Bluvision Roximity Proxama Scanbuy
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Market segment by Type, the product can be split into Wi-Fi BLE Beacon Near Field Communication (NFC) GPS Geofencing Others
Market segment by Application, split into Retail & E-Commerce Healthcare Infrastructural BFSI Others
Market segment by Regions/Countries, this report covers United States Europe China Japan Southeast Asia India Central & South America
The study objectives of this report are: To analyze global Proximity Marketing status, future forecast, growth opportunity, key market and key players.To present the Proximity Marketing development in United States, Europe and China. To strategically profile the key players and comprehensively analyze their development plan and strategies. To define, describe and forecast the market by product type, market and key regions.
In this study, the years considered to estimate the market size of Proximity Marketing are as follows: History Year: 2014-2018 Base Year: 2018 Estimated Year: 2019 Forecast Year 2019 to 2025 For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
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Major Key Points in Table of Content
1 Report Overview 1.1 Study Scope 1.2 Key Market Segments 1.3 Players Covered 1.4 Market Analysis by Type 1.4.1 Global Proximity Marketing Market Size Growth Rate by Type (2014-2025) 1.4.2 Wi-Fi 1.4.3 BLE Beacon 1.4.4 Near Field Communication (NFC) 1.4.5 GPS Geofencing 1.4.6 Others 1.5 Market by Application 1.5.1 Global Proximity Marketing Market Share by Application (2014-2025) 1.5.2 Retail & E-Commerce 1.5.3 Healthcare 1.5.4 Infrastructural 1.5.5 BFSI 1.5.6 Others 1.6 Study Objectives 1.7 Years Considered
2 Global Growth Trends 2.1 Proximity Marketing Market Size 2.2 Proximity Marketing Growth Trends by Regions 2.2.1 Proximity Marketing Market Size by Regions (2014-2025) 2.2.2 Proximity Marketing Market Share by Regions (2014-2019) 2.3 Industry Trends 2.3.1 Market Top Trends 2.3.2 Market Drivers 2.3.3 Market Opportunities
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12 International Players Profiles 12.1 Google 12.1.1 Google Company Details 12.1.2 Company Description and Business Overview 12.1.3 Proximity Marketing Introduction 12.1.4 Google Revenue in Proximity Marketing Business (2014-2019) 12.1.5 Google Recent Development 12.2 Microsoft 12.2.1 Microsoft Company Details 12.2.2 Company Description and Business Overview 12.2.3 Proximity Marketing Introduction 12.2.4 Microsoft Revenue in Proximity Marketing Business (2014-2019) 12.2.5 Microsoft Recent Development 12.3 Apple 12.3.1 Apple Company Details 12.3.2 Company Description and Business Overview 12.3.3 Proximity Marketing Introduction 12.3.4 Apple Revenue in Proximity Marketing Business (2014-2019) 12.3.5 Apple Recent Development 12.4 Zebra Technologies 12.4.1 Zebra Technologies Company Details 12.4.2 Company Description and Business Overview 12.4.3 Proximity Marketing Introduction 12.4.4 Zebra Technologies Revenue in Proximity Marketing Business (2014-2019) 12.4.5 Zebra Technologies Recent Development 12.5 Qualcomm 12.5.1 Qualcomm Company Details 12.5.2 Company Description and Business Overview 12.5.3 Proximity Marketing Introduction 12.5.4 Qualcomm Revenue in Proximity Marketing Business (2014-2019) 12.5.5 Qualcomm Recent Development 12.6 Inmarket 12.6.1 Inmarket Company Details 12.6.2 Company Description and Business Overview 12.6.3 Proximity Marketing Introduction 12.6.4 Inmarket Revenue in Proximity Marketing Business (2014-2019) 12.6.5 Inmarket Recent Development 12.7 Swirl Networks 12.7.1 Swirl Networks Company Details 12.7.2 Company Description and Business Overview 12.7.3 Proximity Marketing Introduction 12.7.4 Swirl Networks Revenue in Proximity Marketing Business (2014-2019) 12.7.5 Swirl Networks Recent Development 12.8 Shopkick 12.8.1 Shopkick Company Details 12.8.2 Company Description and Business Overview 12.8.3 Proximity Marketing Introduction 12.8.4 Shopkick Revenue in Proximity Marketing Business (2014-2019) 12.8.5 Shopkick Recent Development 12.9 Estimote 12.9.1 Estimote Company Details 12.9.2 Company Description and Business Overview 12.9.3 Proximity Marketing Introduction 12.9.4 Estimote Revenue in Proximity Marketing Business (2014-2019) 12.9.5 Estimote Recent Development 12.10 Unacast 12.10.1 Unacast Company Details 12.10.2 Company Description and Business Overview 12.10.3 Proximity Marketing Introduction 12.10.4 Unacast Revenue in Proximity Marketing Business (2014-2019) 12.10.5 Unacast Recent Development 12.11 Bluvision 12.12 Roximity 12.13 Proxama 12.14 Scanbuy
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